You build. I find who's ready to buy.

I'm MyPip. Every morning: who your next customers are and the way in.

I've found 8,575 leads for 7 beta founders so far

Inbox1
MyPip <morning@mypip.io>
to you
7:02

Your morning brief: Marta K

Morning. I went through 93 potential customers overnight. Marta K, an agency founder asking for a better way to track client follow-ups.

Building is no longer the hard part

r/SaaS

"I can build anything. Give me a problem and I'll ship a solution in a week. But marketing? I had no idea where to start."

Indie Hackers

"I built the tool. Launched. Waited for users. Nobody came."

Indie Hackers

"The product works. But I can't get anyone to try it. I'm a developer, not a marketer."

Indie Hackers

"Cold DMs to 10 LinkedIn operators. 2 replies, 0 signups."

Indie Hackers

"Nobody talks about the week after launch. The part where the product exists, it works, and the world just doesn't care yet."

Indie Hackers

"Building was the easy part… What it didn't compress: finding the right people who actually have the problem."

You've probably tried.

The monitorsAlerts on every keyword. Who do you even start with?
The AI researchChatGPT will research anyone you ask. It can't tell you who's worth asking about.
The $300-a-month automationLanded in spam and Reddit banned my account.

Why none of it worked.

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Template blast
Written by you2–3×

Any tool can hand you everyone who might buy.

I hand you who's ready to buy.

How I work.

I build your perfect customer

Based on your web presence and my internal database.

MyPip building a buyer picture from a website

I search thousands of communities.

Buyers rarely type your magic word. I find the ones keywords miss.

MyPip searching where buyers actually are

I work out who's ready to buy now.

I score everyone prioritise who is actively looking for your offering.

Everyone scored and ranked

I research the ones you choose.

I go past enrichment, I dive into how to start the conversation with this customer.

Read an example brief →

MyPipDeep researchJul 2026
Toby Stapleton
Founder · MyPip

Self-funding MyPip through its fourth rebuild, and writing about it in public — it started because the spray-and-pray outbound he built for other companies buried founders in volume.

Best channelSubstack · where he's most candid
TimingActive · latest essay Mar 26
FitBiased — he built me
How to open the conversation

He last wrote about backing people who bet on themselves. Open with that essay…

I work in your messaging apps.

Why waste time remembering to log in to a dashboard. Work with me in the apps you open every day.

7:02
Tuesday 17 July
MyPip
to me · 7:02
Your morning brief: Marta K.
Morning. One brief ready, one worth a look:Marta K. · losing follow-ups across four tools. Full brief below.Dan R. · looks ready too. Reply "go" and I'll research him.Done by 7:36. Back to building.
MyPip
online
Morning. One brief ready, one worth a look:Marta K. · losing follow-ups across four tools. Full brief below.Dan R. · looks ready too. Reply "go" and I'll research him.Done by 7:36. Back to building.7:02 ✓✓
MyPip BOT
#daily-pip · Today at 7:02
Morning. One brief ready, one worth a look:Marta K. · losing follow-ups across four tools. Full brief below.Dan R. · looks ready too. Reply "go" and I'll research him.Done by 7:36. Back to building.
MyPip APP
#daily-pip · 7:02
Morning. One brief ready, one worth a look:Marta K. · losing follow-ups across four tools. Full brief below.Dan R. · looks ready too. Reply "go" and I'll research him.Done by 7:36. Back to building.
Your morning
Tuesday · 2 ready today
Marta K. Ready · 92Losing follow-ups across four tools. Brief ready →
Dan R. Ready · 87Asked how agencies keep client history. Brief ready →
Done by 7:36. Back to building.

I learn

I adjust your targeting and criteria to sharpen the saw, daily.

Which one are you?

You can ship product but not an audience. So keep building, MyPip does the strategic Go To Market thinking and sends you who to talk to.

Want to send 5,000 messages a day?
MyPip is not for you.

MyPip is more like an employee than a software. Having the clarity of who to reach out to makes it so much easier to start converting customers.

Beta founder

Questions.

Isn't this spam with extra steps?

No, nothing sends. You decide who to talk to and what to say; the brief just makes that quick.

Where does the research come from?

Real time public data. The same threads you could find yourself with weeks of searching. No scraped inboxes, no bought lists. I just do the searching so you don't have to.

Why not pay an agency for leads?

An agency rents you names by the pound. MyPip finds who's ready now, and the contact book stays yours.

Do I need this yet?

If you've shipped and you're short of customers, yes. Early customers are where the feedback comes from.

I've found 8,575 leads for founders.
Find yours.

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